Art Direction, Motion Design, Sound Design, Editing
A six-second paid media ad campaign spots bringing PayPal’s full product suite to life and in motion. Led animation, sound design, and art direction to deliver an engaging, brand-forward piece.
Art Direction, Motion Design, Sound Design, Editor
I worked on a series of paid media ads for Honey (a PayPal subsidiary), where the objective was to highlight the content creator or host in a way that felt authentic, not like a traditional ad. The creative challenge was to strike a balance between leveraging Honey’s established motion systems, animation, and brand storytelling while still preserving the unique voice and personality of the content creator.
Through thoughtful motion design and subtle visual cues, I was able to seamlessly integrate the brand without overshadowing the talent, resulting in content that felt both engaging and trustworthy.
Art Direction, Sound Design, Animation.
Art directed and animated playful, game-themed ads in partnership with Google offering users a chance to score cash back on their purchases.
Editor, Sound Design
Edited the ‘Honey On Mobile’ campaign video ad, showcasing in a hilarious, comical style that Honey isn’t just a desktop extension, it’s right at your fingertips on mobile!
Animation, Motion Design
Created a series of visually engaging explainer walkthroughs that brought product capabilities to life. Through clear storytelling, motion design, and thoughtful pacing, I transformed complex features into approachable, easy-to-grasp experiences that highlighted not just how the product works, but why it matters to users.
Creative Direction, Animation, Editing.
Created a product launch video showcasing the new D&B Credit’s simple, user-friendly interface. The video highlights how users can make faster, smarter credit decisions while easily monitoring and managing their portfolios.
Creative Direction, Motion Design
An introductory video of Dun & Bradstreet’s Data Cloud and Live Business Identity.
Client: Dun & Bradstreet
Videography, Editing, Animation,
Videographer, Motion Design, Editing, Sound Design
Documented and shadowed student’s internship journey at Dun & Bradstreet.
Client: Videoshop
Animation and Editing.
Client: Children’s Data Network, USC School of Social Work
Creative Direction, Animation
Client: Dun & Bradstreet
Title: Creative Direction, Designer, and Animator
Teaser video for Dun & Bradstreet’s very own social app.
Creative Direction, Animation, Photography
The animation reinterprets and deconstructs two very iconic design pieces, Pete Mondrian's "Broadway Boogie Woogie" and El Lissitzky's "Beat the Whites with the Red Wedge". By using jello, which is bright, colorful, malleable, and very unpredictable, we intended to elude to the idea that design should always be approached with new angles and perspectives. Creatives should constantly think outside of the box, know the rules and know how and when to break them and to fearlessly explore new approaches.
Editor
Produced an editorial video blending dynamic footage of the San Diego Padres with performances by Switchfoot, creating an energetic crossover between sports and music.
